Kentucky fried ____________, anyone?

As I read my textbook this afternoon I came across a picture of a KFC (in the middle east; it’s an international business textbook) and remembered something our marketing prof said while on course two weeks back. He said Kentucky Fried Chicken changed their name to KFC because what they sold was so genetically modified they could no longer call it chicken. This is, of course, an urban legend, and I thought he was joking when he told the class…but he didn’t qualify his comment and seemed to believe it. Not being any great fan of KFC I didn’t correct him, but it’s just struck me that at least half of the people in that class — smart, educated people — probably believed him and would repeat it to someone else.

If I were introducing someone to a web browser for the very first time, and I could only give them five sites to remember, I think one of them would be snopes.

[tags]kfc, urban legend, snopes[/tags]

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